Digital Marketing Questions

Recorded January 19, 2022 and part of the Funeral Marketing Q & A webinar

To go back to the webinar replay page with all recordings – click here

Here is the list of questions that are addressed in the video above:

1. Our Google Ads spending is high. How much in average your budget should be relative to your turnover?
2. What are the top 3 recommended digital strategies?
3. What is the easiest way to get customers to recommend your company on Google, Yelp, etc? Are you familiar with any companies that helps to support requesting star reviews from customers?
4. How can I increase my reviews? I have a Facebook, what else should I have?
5. What are your thoughts on remarketing / retargeting?
6. What’s the ROI on Google Ads vs Microsoft Advertising (formerly BingAds)?
7. How could we use video more effectively?